14 Apr Digital Disruption: How start up companies survive?
“Digital Disruption is coming”
In coming storm of “Digital Disruption”, how start up companies will survive with less money to invest.
Start up digital companies enter into market with a hope that they will succeed, inspite of many odds like limited potential to invest, less investors/sponsors, high competition of already established companies in the market, no customers inspite of different marketing techniques etc
Digital disruption not only creates hurdles to start up companies but also to already established companies; we need to be prepared for its advent.
As digital disruption comes, many jobs will be at stake and many businesses will fail to cope with the advent of “Artificial Intelligence”. In this situation the main investment is humans and humanity. The only way for start ups to survive is to use innovative techniques, to market themselves. Along with this already established companies should support, act as mentors and help them to cope with competition as even companies are made up of humans and only humans can help humans. This tendency of helping each other will act as ladder to start ups and even for mutual benefits during disruption.
This will also increase the country’s economy, stabilize employment and maintain balance during digital disruption. For more tactical information, call us on +61 (03) 8752 1253 or visit us at http://thinktankdigital.com.au/